Color

#ef61af

#ef61af
hex#ef61af
rgbrgb(239, 97, 175)
hslhsl(327, 82%, 66%)
oklchoklch(0.695 0.192 349.2)
Closest name: Kisses (#ff66bb)Relative luminance 0.3

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#61efa1

#e861ef · #ef6168

#afef61 · #61afef

Split-complementary

Open in tool →

#68ef61 · #61efe8

#efe861 · #61efa1 · #6168ef

Contrast

#ef61af as textRatioAAAA largeAAAFix
Aaon white
3:1failpassfail
  • AA: use #df1684 as the text (4.58:1)
  • AAA: use #a71163 as the text (7.23:1)
  • AA: or shift the background to #2e2e2e (4.53:1)
Aaon black
7:1passpassfail
  • AAA: use #f066b2 as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef61af as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef61af reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef61af
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef61af and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef61af-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md