Color

#ef40f2

#ef40f2
hex#ef40f2
rgbrgb(239, 64, 242)
hslhsl(299, 87%, 60%)
oklchoklch(0.694 0.277 327.3)
Closest name: Barbara (#ff0ff3)Relative luminance 0.2843

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#43f240

#9640f2 · #f2409c

#f2ef40 · #40f2ef

Split-complementary

Open in tool →

#9cf240 · #40f296

#f29640 · #43f240 · #409cf2

Contrast

#ef40f2 as textRatioAAAA largeAAAFix
Aaon white
3.14:1failpassfail
  • AA: use #cf0fd2 as the text (4.51:1)
  • AAA: use #9b0b9d as the text (7.17:1)
  • AA: or shift the background to #2b2b2b (4.51:1)
Aaon black
6.69:1passpassfail
  • AAA: use #f04ff3 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef40f2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef40f2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef40f2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef40f2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef40f2-c19fbd-96cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md