Color

#ed97cf

#ed97cf
hex#ed97cf
rgbrgb(237, 151, 207)
hslhsl(321, 70%, 76%)
oklchoklch(0.78 0.124 341)
Closest name: Bubblegum Kisses (#f092d6)Relative luminance 0.4464

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97edb5

#e097ed · #ed97a4

#cfed97 · #97cfed

Split-complementary

Open in tool →

#a4ed97 · #97ede0

#ede097 · #97edb5 · #97a4ed

Contrast

#ed97cf as textRatioAAAA largeAAAFix
Aaon white
2.12:1failfailfail
  • AA: use #d42597 as the text (4.66:1)
  • AAA: use #a01c72 as the text (7.23:1)
  • AA: or shift the background to #454545 (4.53:1)
  • AAA: or shift the background to #262626 (7.15:1)
Aaon black
9.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed97cf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ed97cf reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed97cf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed97cf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed97cf-c19fb1-70cb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md