Color

#ec74e4

#ec74e4
hex#ec74e4
rgbrgb(236, 116, 228)
hslhsl(304, 76%, 69%)
oklchoklch(0.736 0.198 329.9)
Closest name: violet (#ee82ee)Relative luminance 0.3593

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74ec7c

#b874ec · #ec74a8

#e4ec74 · #74e4ec

Split-complementary

Open in tool →

#a8ec74 · #74ecb8

#ecb874 · #74ec7c · #74a8ec

Contrast

#ec74e4 as textRatioAAAA largeAAAFix
Aaon white
2.57:1failfailfail
  • AA: use #ce1cc3 as the text (4.59:1)
  • AAA: use #9d1594 as the text (7.07:1)
  • AA: or shift the background to #383838 (4.57:1)
  • AAA: or shift the background to #141414 (7.18:1)
Aaon black
8.19:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ec74e4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ec74e4 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ec74e4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ec74e4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ec74e4-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md