Color

#e740cc

#e740cc
hex#e740cc
rgbrgb(231, 64, 204)
hslhsl(310, 78%, 58%)
oklchoklch(0.663 0.246 335.4)
Closest name: Barbiecore (#e15acb)Relative luminance 0.2502

Colors that go with #e740cc

Medium Sea Green, Charcoal and Light Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40e75c

#b040e7 · #e74078

#cce740 · #40cce7

Split-complementary

Open in tool →

#78e740 · #40e7b0

#e7b040 · #40e75c · #4078e7

Contrast

#e740cc as textRatioAAAA largeAAAFix
Aaon white
3.5:1failpassfail
  • AA: use #d51ab6 as the text (4.51:1)
  • AAA: use #9f1488 as the text (7.17:1)
  • AA: or shift the background to #212121 (4.6:1)
Aaon black
6:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e740cc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e740cc reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e740cc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e740cc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e740cc-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md