Color

#e698bf

#e698bf
hex#e698bf
rgbrgb(230, 152, 191)
hslhsl(330, 61%, 75%)
oklchoklch(0.769 0.105 348.5)
Closest name: Brandywine Spritz (#e69dad)Relative luminance 0.4304

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#98e6bf

#e698e6 · #e69898

#bfe698 · #98bfe6

Split-complementary

Open in tool →

#98e698 · #98e6e6

#e6e698 · #98e6bf · #9898e6

Contrast

#e698bf as textRatioAAAA largeAAAFix
Aaon white
2.19:1failfailfail
  • AA: use #cf3a85 as the text (4.57:1)
  • AAA: use #a02763 as the text (7.08:1)
  • AA: or shift the background to #424242 (4.6:1)
  • AAA: or shift the background to #242424 (7.1:1)
Aaon black
9.61:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e698bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e698bf reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e698bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e698bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e698bf-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md