Color

#e490af

#e490af
hex#e490af
rgbrgb(228, 144, 175)
hslhsl(338, 61%, 73%)
oklchoklch(0.748 0.108 356.3)
Closest name: Foxy Pink (#db95ab)Relative luminance 0.3954

Colors that go with #e490af

Charcoal, Midnight Blue and Powder Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#90e4c5

#e490d9 · #e49b90

#afe490 · #90afe4

Split-complementary

Open in tool →

#90e49b · #90d9e4

#d9e490 · #90e4c5 · #9b90e4

Contrast

#e490af as textRatioAAAA largeAAAFix
Aaon white
2.36:1failfailfail
  • AA: use #d03e74 as the text (4.54:1)
  • AAA: use #a02753 as the text (7.22:1)
  • AA: or shift the background to #3d3d3d (4.61:1)
  • AAA: or shift the background to #1c1c1c (7.23:1)
Aaon black
8.91:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e490af as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e490af reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e490af
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #e490af and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e490af-c49ca6-62cb72-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md