Color

#df96dd

#df96dd
hex#df96dd
rgbrgb(223, 150, 221)
hslhsl(302, 53%, 73%)
oklchoklch(0.769 0.127 327.7)
Closest name: plum (#dda0dd)Relative luminance 0.4272

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#96df98

#bd96df · #df96b8

#dcdf96 · #96dcdf

Split-complementary

Open in tool →

#b8df96 · #96dfbd

#dfbd96 · #96df98 · #96b8df

Contrast

#df96dd as textRatioAAAA largeAAAFix
Aaon white
2.2:1failfailfail
  • AA: use #bf3bbb as the text (4.61:1)
  • AAA: use #902c8d as the text (7.17:1)
  • AA: or shift the background to #424242 (4.57:1)
  • AAA: or shift the background to #242424 (7.05:1)
Aaon black
9.54:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #df96dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#df96dd reads as warm, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #df96dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #df96dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/df96dd-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md