Color

#dd78da

#dd78da
hex#dd78da
rgbrgb(221, 120, 218)
hslhsl(302, 60%, 67%)
oklchoklch(0.719 0.174 328.3)
Closest name: orchid (#da70d6)Relative luminance 0.3387

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#78dd7c

#ae78dd · #dd78a7

#dadd78 · #78dadd

Split-complementary

Open in tool →

#a7dd78 · #78ddae

#ddae78 · #78dd7c · #78a7dd

Contrast

#dd78da as textRatioAAAA largeAAAFix
Aaon white
2.7:1failfailfail
  • AA: use #c431bf as the text (4.63:1)
  • AAA: use #93258f as the text (7.24:1)
  • AA: or shift the background to #333333 (4.68:1)
  • AAA: or shift the background to #0f0f0f (7.1:1)
Aaon black
7.77:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dd78da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#dd78da reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dd78da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dd78da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dd78da-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md