Color

#dd40fc

#dd40fc
hex#dd40fc
rgbrgb(221, 64, 252)
hslhsl(290, 97%, 62%)
oklchoklch(0.675 0.277 320.3)
Closest name: Epink (#dd33ff)Relative luminance 0.2607

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5ffc40

#7f40fc · #fc40bd

#fcdd40 · #40fcdd

Split-complementary

Open in tool →

#bdfc40 · #40fc7f

#fc7f40 · #5ffc40 · #40bdfc

Contrast

#dd40fc as textRatioAAAA largeAAAFix
Aaon white
3.38:1failpassfail
  • AA: use #c504ec as the text (4.56:1)
  • AAA: use #9703b5 as the text (7.01:1)
  • AA: or shift the background to #242424 (4.59:1)
Aaon black
6.21:1passpassfail
  • AAA: use #e159fc as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dd40fc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#dd40fc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dd40fc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dd40fc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dd40fc-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md