Color

#dd40cb

#dd40cb
hex#dd40cb
rgbrgb(221, 64, 203)
hslhsl(307, 70%, 56%)
oklchoklch(0.648 0.24 333.1)
Closest name: Barbiecore (#e15acb)Relative luminance 0.2335

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40dd53

#a140dd · #dd407c

#cbdd40 · #40cbdd

Split-complementary

Open in tool →

#7cdd40 · #40dda1

#dda140 · #40dd53 · #407cdd

Contrast

#dd40cb as textRatioAAAA largeAAAFix
Aaon white
3.7:1failpassfail
  • AA: use #cc24b8 as the text (4.65:1)
  • AAA: use #9c1c8d as the text (7.08:1)
  • AA: or shift the background to #1c1c1c (4.6:1)
Aaon black
5.67:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dd40cb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#dd40cb reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dd40cb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dd40cb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dd40cb-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md