Color

#dd279d

#dd279d
hex#dd279d
rgbrgb(221, 39, 157)
hslhsl(321, 73%, 51%)
oklchoklch(0.609 0.235 347.2)
Closest name: Aphroditean Fuchsia (#dd14ab)Relative luminance 0.1926

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#27dd67

#c227dd · #dd2742

#9ddd27 · #279ddd

Split-complementary

Open in tool →

#42dd27 · #27ddc2

#ddc227 · #27dd67 · #2742dd

Contrast

#dd279d as textRatioAAAA largeAAAFix
Aaon white
4.33:1failpassfail
  • AA: use #d82298 as the text (4.56:1)
  • AAA: use #a31973 as the text (7.13:1)
  • AA: or shift the background to #0a0a0a (4.57:1)
Aaon black
4.85:1passpassfail
  • AAA: use #e869bb as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dd279d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#dd279d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dd279d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dd279d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dd279d-c19fb1-70cb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md