Polaroid
Open in tool →Washed coral, faded aqua and a mustard — the 1970s film look, desaturated so it feels found rather than designed.
Color
#dc9374
#dc9374
hex
#dc9374rgb
rgb(220, 147, 116)hsl
hsl(18, 60%, 66%)oklch
oklch(0.729 0.099 43.8)Closest name: Blushing Rose (#e09b81)Relative luminance 0.3734
Colors that go with #dc9374
Charcoal, Light Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #dc9374: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Light Sea Green #20b2aa
complementaryshippedLight Sea Green sits directly opposite #dc9374 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #dc9374 in 4 real palettes, including Beach Hut and Ahrefs's brand system, as the supporting colour.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #dc9374: 6 real palettes, including Paper & Pine and Alpine, as the supporting colour.
Champagne #f7e7ce
shipped6 real palettes, including Forest Floor and Woodsmoke put Champagne beside #dc9374, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #dc9374: 5 real palettes, including Bakery and Bramble, as the accent.
Cornflower Blue #6495ed
split-complementshippedCornflower Blue is a split-complement of #dc9374: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
shippedCrimson is paired with #dc9374 in 5 real palettes, including Casper Sleep's brand system and Retro Pop, as the lead colour.
Real palettes that use #dc9374
Tints & shades
Harmonies
Contrast
| #dc9374 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.48:1 | fail | fail | fail | |
Aaon black | 8.47:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dc9374 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#dc9374 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #dc9374
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #dc9374 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/dc9374-c4ad9c-62cbb8-2d291f-f1e9eb?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md