Color

#dc7997

#dc7997
hex#dc7997
rgbrgb(220, 121, 151)
hslhsl(342, 59%, 67%)
oklchoklch(0.694 0.127 1.6)
Closest name: palevioletred (#db7093)Relative luminance 0.3112

Colors that go with #dc7997

Charcoal, Light Sea Green and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#79dcbf

#dc79c9 · #dc8d79

#97dc79 · #7997dc

Split-complementary

Open in tool →

#79dc8d · #79c9dc

#c9dc79 · #79dcbf · #8d79dc

Contrast

#dc7997 as textRatioAAAA largeAAAFix
Aaon white
2.91:1failfailfail
  • AA: use #ce406b as the text (4.6:1)
  • AAA: use #a22a4e as the text (7.05:1)
  • AA: or shift the background to #303030 (4.54:1)
  • AAA: or shift the background to #050505 (7.01:1)
Aaon black
7.22:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dc7997 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#dc7997 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dc7997
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dc7997 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dc7997-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md