Color

#dc0498

#dc0498
hex#dc0498
rgbrgb(220, 4, 152)
hslhsl(319, 96%, 44%)
oklchoklch(0.593 0.248 347.8)
Closest name: Benevolent Pink (#dd1188)Relative luminance 0.1757

Colors that go with #dc0498

Denim, Sea Green and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04dc49

#b404dc · #dc042c

#98dc04 · #0498dc

Split-complementary

Open in tool →

#2cdc04 · #04dcb4

#dcb404 · #04dc49 · #042cdc

Contrast

#dc0498 as textRatioAAAA largeAAAFix
Aaon white
4.65:1passpassfail
  • AAA: use #aa0375 as the text (7.05:1)
Aaon black
4.51:1passpassfail
  • AAA: use #fb50c5 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dc0498 as the background.

Brands using this color

Fonts for this mood

#dc0498 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dc0498
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dc0498 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dc0498-c19fb2-74cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md