Color

#da7cd4

#da7cd4
hex#da7cd4
rgbrgb(218, 124, 212)
hslhsl(304, 56%, 67%)
oklchoklch(0.718 0.16 329.4)
Closest name: orchid (#da70d6)Relative luminance 0.3407

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7cda82

#b17cda · #da7ca5

#d4da7c · #7cd4da

Split-complementary

Open in tool →

#a5da7c · #7cdab1

#dab17c · #7cda82 · #7ca5da

Contrast

#da7cd4 as textRatioAAAA largeAAAFix
Aaon white
2.69:1failfailfail
  • AA: use #c337ba as the text (4.59:1)
  • AAA: use #932a8c as the text (7.12:1)
  • AA: or shift the background to #333333 (4.7:1)
  • AAA: or shift the background to #0f0f0f (7.13:1)
Aaon black
7.81:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da7cd4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da7cd4 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da7cd4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da7cd4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da7cd4-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md