Color

#da34ae

#da34ae
hex#da34ae
rgbrgb(218, 52, 174)
hslhsl(316, 69%, 53%)
oklchoklch(0.62 0.232 341.2)
Closest name: Aphroditean Fuchsia (#dd14ab)Relative luminance 0.2042

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34da61

#b334da · #da345b

#aeda34 · #34aeda

Split-complementary

Open in tool →

#5bda34 · #34dab3

#dab334 · #34da61 · #345bda

Contrast

#da34ae as textRatioAAAA largeAAAFix
Aaon white
4.13:1failpassfail
  • AA: use #d327a5 as the text (4.56:1)
  • AAA: use #9f1d7d as the text (7.13:1)
  • AA: or shift the background to #121212 (4.53:1)
Aaon black
5.08:1passpassfail
  • AAA: use #e368c2 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da34ae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da34ae reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da34ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da34ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da34ae-c19fb4-79cb62-2d1f23-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md