Color

#d98cfd

#d98cfd
hex#d98cfd
rgbrgb(217, 140, 253)
hslhsl(281, 97%, 77%)
oklchoklch(0.76 0.174 314.3)
Closest name: Frail Fuchsia (#ee88ee)Relative luminance 0.406

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#affd8b

#a08bfd · #fd8be8

#fdd98b · #8bfdd9

Split-complementary

Open in tool →

#e8fd8b · #8bfda0

#fda08b · #affd8b · #8be8fd

Contrast

#d98cfd as textRatioAAAA largeAAAFix
Aaon white
2.3:1failfailfail
  • AA: use #b722fc as the text (4.52:1)
  • AAA: use #8a03c9 as the text (7.15:1)
  • AA: or shift the background to #404040 (4.5:1)
  • AAA: or shift the background to #1f1f1f (7.16:1)
Aaon black
9.12:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d98cfd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d98cfd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d98cfd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d98cfd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d98cfd-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md