Color

#d98cb9

#d98cb9
hex#d98cb9
rgbrgb(217, 140, 185)
hslhsl(325, 50%, 70%)
oklchoklch(0.732 0.109 344.2)
Closest name: Exotic Lilac (#d198b5)Relative luminance 0.3701

Colors that go with #d98cb9

Charcoal, Midnight Blue and Powder Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8cd9ac

#d28cd9 · #d98c93

#b9d98c · #8cb9d9

Split-complementary

Open in tool →

#93d98c · #8cd9d2

#d9d28c · #8cd9ac · #8c93d9

Contrast

#d98cb9 as textRatioAAAA largeAAAFix
Aaon white
2.5:1failfailfail
  • AA: use #c2478f as the text (4.57:1)
  • AAA: use #95326c as the text (7.12:1)
  • AA: or shift the background to #383838 (4.69:1)
  • AAA: or shift the background to #171717 (7.17:1)
Aaon black
8.4:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d98cb9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d98cb9 reads as warm, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d98cb9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d98cb9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d98cb9-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md