Color

#d950fb

#d950fb
hex#d950fb
rgbrgb(217, 80, 251)
hslhsl(288, 96%, 65%)
oklchoklch(0.683 0.258 318.9)
Closest name: Flaming Flamingo (#dd55ff)Relative luminance 0.2745

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72fb50

#8350fb · #fb50c8

#fbd950 · #50fbd9

Split-complementary

Open in tool →

#c8fb50 · #50fb83

#fb8350 · #72fb50 · #50c8fb

Contrast

#d950fb as textRatioAAAA largeAAAFix
Aaon white
3.24:1failpassfail
  • AA: use #c105f0 as the text (4.62:1)
  • AAA: use #9504b9 as the text (7.01:1)
  • AA: or shift the background to #262626 (4.68:1)
Aaon black
6.49:1passpassfail
  • AAA: use #dc5ffc as the text (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d950fb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d950fb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d950fb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d950fb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d950fb-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md