Color

#d77fac

#d77fac
hex#d77fac
rgbrgb(215, 127, 172)
hslhsl(329, 52%, 67%)
oklchoklch(0.704 0.121 348.7)
Closest name: Fading Love (#c973a2)Relative luminance 0.326

Colors that go with #d77fac

Charcoal, Light Sea Green and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7fd7a9

#d57fd7 · #d77f81

#acd77f · #7facd7

Split-complementary

Open in tool →

#81d77f · #7fd7d5

#d7d57f · #7fd7a9 · #7f81d7

Contrast

#d77fac as textRatioAAAA largeAAAFix
Aaon white
2.79:1failfailfail
  • AA: use #c44587 as the text (4.62:1)
  • AAA: use #973065 as the text (7.18:1)
  • AA: or shift the background to #333333 (4.52:1)
  • AAA: or shift the background to #0a0a0a (7.09:1)
Aaon black
7.52:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d77fac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d77fac reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d77fac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d77fac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d77fac-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md