Color

#d729fa

#d729fa
hex#d729fa
rgbrgb(215, 41, 250)
hslhsl(290, 95%, 57%)
oklchoklch(0.651 0.292 319.8)
Closest name: Epink (#dd33ff)Relative luminance 0.2294

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4cfa29

#6f29fa · #fa29b4

#fad729 · #29fad7

Split-complementary

Open in tool →

#b4fa29 · #29fa6f

#fa6f29 · #4cfa29 · #29b4fa

Contrast

#d729fa as textRatioAAAA largeAAAFix
Aaon white
3.76:1failpassfail
  • AA: use #c406ea as the text (4.6:1)
  • AAA: use #9605b3 as the text (7.07:1)
  • AA: or shift the background to #1c1c1c (4.53:1)
Aaon black
5.59:1passpassfail
  • AAA: use #e05bfb as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d729fa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d729fa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d729fa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d729fa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d729fa-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md