Color

#d51a97

#d51a97
hex#d51a97
rgbrgb(213, 26, 151)
hslhsl(320, 78%, 47%)
oklchoklch(0.587 0.236 346.9)
Closest name: Benevolent Pink (#dd1188)Relative luminance 0.1712

Colors that go with #d51a97

Denim, Sea Green and Dark Cyan lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1ad559

#b61ad5 · #d51a3a

#97d51a · #1a97d5

Split-complementary

Open in tool →

#3ad51a · #1ad5b6

#d5b61a · #1ad559 · #1a3ad5

Contrast

#d51a97 as textRatioAAAA largeAAAFix
Aaon white
4.75:1passpassfail
  • AAA: use #a31474 as the text (7.22:1)
Aaon black
4.42:1failpassfail
  • AA: use #da1b9a as the text (4.6:1)
  • AAA: use #ec65bf as the text (7.18:1)
  • AA: or shift the background to #fafafa (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d51a97 as the background.

Brands using this color

Fonts for this mood

#d51a97 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d51a97
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d51a97 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d51a97-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md