Color

#d438dc

#d438dc
hex#d438dc
rgbrgb(212, 56, 220)
hslhsl(297, 70%, 54%)
oklchoklch(0.638 0.256 325.9)
Closest name: Drunk-Tank Pink (#dd11dd)Relative luminance 0.2199

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40dc38

#8138dc · #dc3892

#dcd438 · #38dcd4

Split-complementary

Open in tool →

#92dc38 · #38dc81

#dc8138 · #40dc38 · #3892dc

Contrast

#d438dc as textRatioAAAA largeAAAFix
Aaon white
3.89:1failpassfail
  • AA: use #c825d0 as the text (4.53:1)
  • AAA: use #961c9c as the text (7.14:1)
  • AA: or shift the background to #171717 (4.61:1)
Aaon black
5.4:1passpassfail
  • AAA: use #de67e4 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d438dc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d438dc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d438dc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d438dc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d438dc-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md