Color

#d397cf

#d397cf
hex#d397cf
rgbrgb(211, 151, 207)
hslhsl(304, 41%, 71%)
oklchoklch(0.752 0.103 328.8)
Closest name: Lilac Lace (#c6a1cf)Relative luminance 0.4049

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97d39b

#b997d3 · #d397b1

#cfd397 · #97cfd3

Split-complementary

Open in tool →

#b1d397 · #97d3b9

#d3b997 · #97d39b · #97b1d3

Contrast

#d397cf as textRatioAAAA largeAAAFix
Aaon white
2.31:1failfailfail
  • AA: use #b44bad as the text (4.61:1)
  • AAA: use #893983 as the text (7.05:1)
  • AA: or shift the background to #3d3d3d (4.71:1)
  • AAA: or shift the background to #1f1f1f (7.14:1)
Aaon black
9.1:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d397cf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d397cf reads as warm, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d397cf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d397cf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d397cf-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md