Color

#d397c9

#d397c9
hex#d397c9
rgbrgb(211, 151, 201)
hslhsl(310, 41%, 71%)
oklchoklch(0.75 0.097 332.5)
Closest name: Lilac Lace (#c6a1cf)Relative luminance 0.402

Colors that go with #d397c9

Charcoal, Dark Sea Green and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #d397c9

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97d3a1

#bf97d3 · #d397ab

#c9d397 · #97c9d3

Split-complementary

Open in tool →

#abd397 · #97d3bf

#d3bf97 · #97d3a1 · #97abd3

Contrast

#d397c9 as textRatioAAAA largeAAAFix
Aaon white
2.32:1failfailfail
  • AA: use #b54fa4 as the text (4.55:1)
  • AAA: use #89397b as the text (7.16:1)
  • AA: or shift the background to #3d3d3d (4.68:1)
  • AAA: or shift the background to #1f1f1f (7.1:1)
Aaon black
9.04:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d397c9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d397c9 reads as warm, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d397c9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d397c9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d397c9-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md