Color

#d397be

#d397be
hex#d397be
rgbrgb(211, 151, 190)
hslhsl(321, 41%, 71%)
oklchoklch(0.746 0.088 340.3)
Closest name: Exotic Lilac (#d198b5)Relative luminance 0.397

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97d3ac

#ca97d3 · #d397a0

#bed397 · #97bed3

Split-complementary

Open in tool →

#a0d397 · #97d3ca

#d3ca97 · #97d3ac · #97a0d3

Contrast

#d397be as textRatioAAAA largeAAAFix
Aaon white
2.35:1failfailfail
  • AA: use #b75294 as the text (4.52:1)
  • AAA: use #8c3b70 as the text (7.06:1)
  • AA: or shift the background to #3d3d3d (4.62:1)
  • AAA: or shift the background to #1f1f1f (7.02:1)
Aaon black
8.94:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d397be as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d397be reads as warm, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d397be
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d397be and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d397be-c19fb1-70cb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md