Color

#d078ed

#d078ed
hex#d078ed
rgbrgb(208, 120, 237)
hslhsl(285, 76%, 70%)
oklchoklch(0.713 0.185 317.3)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3296

Colors that go with #d078ed

Emerald Green, Light Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#95ed78

#9578ed · #ed78d0

#edd078 · #78edd0

Split-complementary

Open in tool →

#d0ed78 · #78ed95

#ed9578 · #95ed78 · #78d0ed

Contrast

#d078ed as textRatioAAAA largeAAAFix
Aaon white
2.77:1failfailfail
  • AA: use #b835e3 as the text (4.51:1)
  • AAA: use #8d18b4 as the text (7.19:1)
  • AA: or shift the background to #333333 (4.57:1)
  • AAA: or shift the background to #0d0d0d (7.03:1)
Aaon black
7.59:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d078ed as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d078ed reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d078ed
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d078ed and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d078ed-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md