Color

#c9979b

#c9979b
hex#c9979b
rgbrgb(201, 151, 155)
hslhsl(355, 32%, 69%)
oklchoklch(0.725 0.06 13.3)
Closest name: Coca Mocha (#bd9d95)Relative luminance 0.3692

Colors that go with #c9979b

Charcoal, Burlywood and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #c9979b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97c9c5

#c997b4 · #c9ac97

#9bc997 · #979bc9

Split-complementary

Open in tool →

#97c9ac · #97b4c9

#b4c997 · #97c9c5 · #ac97c9

Contrast

#c9979b as textRatioAAAA largeAAAFix
Aaon white
2.5:1failfailfail
  • AA: use #ac5d64 as the text (4.66:1)
  • AAA: use #87454b as the text (7.04:1)
  • AA: or shift the background to #383838 (4.68:1)
  • AAA: or shift the background to #171717 (7.16:1)
Aaon black
8.38:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c9979b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c9979b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c9979b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c9979b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c9979b-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md