Color

#c98daf

#c98daf
hex#c98daf
rgbrgb(201, 141, 175)
hslhsl(326, 36%, 67%)
oklchoklch(0.713 0.085 344.5)
Closest name: Exotic Lilac (#d198b5)Relative luminance 0.3456

Colors that go with #c98daf

Charcoal, Copper and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8dc9a7

#c58dc9 · #c98d91

#afc98d · #8dafc9

Split-complementary

Open in tool →

#91c98d · #8dc9c5

#c9c58d · #8dc9a7 · #8d91c9

Contrast

#c98daf as textRatioAAAA largeAAAFix
Aaon white
2.65:1failfailfail
  • AA: use #b1598a as the text (4.5:1)
  • AAA: use #874068 as the text (7.09:1)
  • AA: or shift the background to #363636 (4.55:1)
  • AAA: or shift the background to #121212 (7.06:1)
Aaon black
7.91:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c98daf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c98daf reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c98daf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c98daf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c98daf-c19fae-67cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md