Color

#c72933

#c72933
hex#c72933
rgbrgb(199, 41, 51)
hslhsl(356, 66%, 47%)
oklchoklch(0.542 0.193 23.7)
Closest name: Bento Box (#cc363c)Relative luminance 0.1397

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#29c7bc

#c72982 · #c76d29

#33c729 · #2933c7

Split-complementary

Open in tool →

#29c76d · #2982c7

#82c729 · #29c7bc · #6d29c7

Contrast

#c72933 as textRatioAAAA largeAAAFix
Aaon white
5.54:1passpassfail
  • AAA: use #a9232c as the text (7.09:1)
Aaon black
3.79:1failpassfail
  • AA: use #d63843 as the text (4.51:1)
  • AAA: use #e3787f as the text (7.26:1)
  • AA: or shift the background to #e8e8e8 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c72933 as the background.

Brands using this color

Fonts for this mood

#c72933 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c72933
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c72933 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c72933-c49e9c-62cb91-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md