Color

#c696ca

#c696ca
hex#c696ca
rgbrgb(198, 150, 202)
hslhsl(295, 33%, 69%)
oklchoklch(0.735 0.091 323.9)
Closest name: Turnip Crown (#bb9ecd)Relative luminance 0.3808

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9aca96

#ac96ca · #ca96b4

#cac696 · #96cac6

Split-complementary

Open in tool →

#b4ca96 · #96caac

#caac96 · #9aca96 · #96b4ca

Contrast

#c696ca as textRatioAAAA largeAAAFix
Aaon white
2.44:1failfailfail
  • AA: use #a459ab as the text (4.57:1)
  • AAA: use #7c4181 as the text (7.17:1)
  • AA: or shift the background to #3b3b3b (4.6:1)
  • AAA: or shift the background to #1a1a1a (7.14:1)
Aaon black
8.62:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c696ca as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #c696ca
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c696ca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c696ca-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md