Color

#c695af

#c695af
hex#c695af
rgbrgb(198, 149, 175)
hslhsl(328, 30%, 68%)
oklchoklch(0.724 0.068 345.8)
Closest name: Exotic Lilac (#d198b5)Relative luminance 0.366

Colors that go with #c695af

Charcoal, Dark Sea Green and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #c695af

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#95c6ac

#c495c6 · #c69597

#afc695 · #95afc6

Split-complementary

Open in tool →

#97c695 · #95c6c4

#c6c495 · #95c6ac · #9597c6

Contrast

#c695af as textRatioAAAA largeAAAFix
Aaon white
2.52:1failfailfail
  • AA: use #a85d85 as the text (4.6:1)
  • AAA: use #814665 as the text (7.01:1)
  • AA: or shift the background to #383838 (4.65:1)
  • AAA: or shift the background to #171717 (7.1:1)
Aaon black
8.32:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c695af as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c695af reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c695af
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c695af and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c695af-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md