Color

#c44aed

#c44aed
hex#c44aed
rgbrgb(196, 74, 237)
hslhsl(285, 82%, 61%)
oklchoklch(0.642 0.245 316.3)
Closest name: Bubblegum Baby Girl (#cc55ee)Relative luminance 0.2275

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73ed4a

#734aed · #ed4ac4

#edc44a · #4aedc4

Split-complementary

Open in tool →

#c4ed4a · #4aed73

#ed734a · #73ed4a · #4ac4ed

Contrast

#c44aed as textRatioAAAA largeAAAFix
Aaon white
3.78:1failpassfail
  • AA: use #ba2aea as the text (4.56:1)
  • AAA: use #9012ba as the text (7.04:1)
  • AA: or shift the background to #1c1c1c (4.5:1)
Aaon black
5.55:1passpassfail
  • AAA: use #d06ff1 as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c44aed as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c44aed reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c44aed
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c44aed and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c44aed-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md