Color

#c440fc

#c440fc
hex#c440fc
rgbrgb(196, 64, 252)
hslhsl(282, 97%, 62%)
oklchoklch(0.642 0.268 313.4)
Closest name: Magento (#bf3cff)Relative luminance 0.2243

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#79fc40

#6640fc · #fc40d6

#fcc440 · #40fcc4

Split-complementary

Open in tool →

#d6fc40 · #40fc66

#fc6640 · #79fc40 · #40d6fc

Contrast

#c440fc as textRatioAAAA largeAAAFix
Aaon white
3.83:1failpassfail
  • AA: use #b91dfc as the text (4.52:1)
  • AAA: use #8a03c4 as the text (7.26:1)
  • AA: or shift the background to #1a1a1a (4.55:1)
Aaon black
5.49:1passpassfail
  • AAA: use #d068fd as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c440fc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c440fc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c440fc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c440fc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c440fc-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md