Color

#c412ac

#c412ac
hex#c412ac
rgbrgb(196, 18, 172)
hslhsl(308, 83%, 42%)
oklchoklch(0.566 0.244 335.4)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1515

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12c42a

#8312c4 · #c41253

#acc412 · #12acc4

Split-complementary

Open in tool →

#53c412 · #12c483

#c48312 · #12c42a · #1253c4

Contrast

#c412ac as textRatioAAAA largeAAAFix
Aaon white
5.21:1passpassfail
  • AAA: use #9f0f8b as the text (7.2:1)
Aaon black
4.03:1failpassfail
  • AA: use #d214b9 as the text (4.54:1)
  • AAA: use #ef57db as the text (7.06:1)
  • AA: or shift the background to #f0f0f0 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c412ac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c412ac reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c412ac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c412ac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c412ac-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md