Color

#c318af

#c318af
hex#c318af
rgbrgb(195, 24, 175)
hslhsl(307, 78%, 43%)
oklchoklch(0.568 0.242 334.2)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1535

Colors that go with #c318af

Sea Green, Dark Cyan and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#18c32c

#8218c3 · #c3185a

#afc318 · #18afc3

Split-complementary

Open in tool →

#5ac318 · #18c382

#c38218 · #18c32c · #185ac3

Contrast

#c318af as textRatioAAAA largeAAAFix
Aaon white
5.16:1passpassfail
  • AAA: use #9f148f as the text (7.07:1)
Aaon black
4.07:1failpassfail
  • AA: use #d11abb as the text (4.58:1)
  • AAA: use #eb5cda as the text (7.08:1)
  • AA: or shift the background to #f0f0f0 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c318af as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c318af reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c318af
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c318af and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c318af-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md