Color

#c304cd

#c304cd
hex#c304cd
rgbrgb(195, 4, 205)
hslhsl(297, 96%, 41%)
oklchoklch(0.581 0.269 325.7)
Closest name: Awkward Purple (#d208cc)Relative luminance 0.161

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0ecd04

#5f04cd · #cd0473

#cdc304 · #04cdc3

Split-complementary

Open in tool →

#73cd04 · #04cd5f

#cd5f04 · #0ecd04 · #0473cd

Contrast

#c304cd as textRatioAAAA largeAAAFix
Aaon white
4.98:1passpassfail
  • AAA: use #9d03a5 as the text (7.02:1)
Aaon black
4.22:1failpassfail
  • AA: use #cc04d7 as the text (4.57:1)
  • AAA: use #f246fb as the text (7.04:1)
  • AA: or shift the background to #f5f5f5 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c304cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c304cd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c304cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c304cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c304cd-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md