Color

#c294af

#c294af
hex#c294af
rgbrgb(194, 148, 175)
hslhsl(325, 27%, 67%)
oklchoklch(0.718 0.066 342.9)
Closest name: Classy Mauve (#bb99aa)Relative luminance 0.3574

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#94c2a7

#be94c2 · #c29498

#afc294 · #94afc2

Split-complementary

Open in tool →

#98c294 · #94c2be

#c2be94 · #94c2a7 · #9498c2

Contrast

#c294af as textRatioAAAA largeAAAFix
Aaon white
2.58:1failfailfail
  • AA: use #a46088 as the text (4.56:1)
  • AAA: use #7b4765 as the text (7.16:1)
  • AA: or shift the background to #383838 (4.55:1)
  • AAA: or shift the background to #141414 (7.15:1)
Aaon black
8.15:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c294af as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c294af reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c294af
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c294af and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c294af-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md