Color

#bf98dd

#bf98dd
hex#bf98dd
rgbrgb(191, 152, 221)
hslhsl(274, 50%, 73%)
oklchoklch(0.74 0.106 309.8)
Closest name: Violet Velvet (#b19cd9)Relative luminance 0.3875

Colors that go with #bf98dd

Amber, Charcoal and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b6dd98

#9c98dd · #dd98d8

#ddbf98 · #98ddbf

Split-complementary

Open in tool →

#d8dd98 · #98dd9c

#dd9c98 · #b6dd98 · #98d8dd

Contrast

#bf98dd as textRatioAAAA largeAAAFix
Aaon white
2.4:1failfailfail
  • AA: use #9657c7 as the text (4.68:1)
  • AAA: use #7838a8 as the text (7.17:1)
  • AA: or shift the background to #3d3d3d (4.53:1)
  • AAA: or shift the background to #1c1c1c (7.1:1)
Aaon black
8.75:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf98dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf98dd reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf98dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf98dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf98dd-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md