Color

#bf97af

#bf97af
hex#bf97af
rgbrgb(191, 151, 175)
hslhsl(324, 24%, 67%)
oklchoklch(0.721 0.058 342)
Closest name: Classy Mauve (#bb99aa)Relative luminance 0.363

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97bfa7

#bb97bf · #bf979b

#afbf97 · #97afbf

Split-complementary

Open in tool →

#9bbf97 · #97bfbb

#bfbb97 · #97bfa7 · #979bbf

Contrast

#bf97af as textRatioAAAA largeAAAFix
Aaon white
2.54:1failfailfail
  • AA: use #9e6186 as the text (4.66:1)
  • AAA: use #784a66 as the text (7.07:1)
  • AA: or shift the background to #383838 (4.61:1)
  • AAA: or shift the background to #171717 (7.05:1)
Aaon black
8.26:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf97af as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf97af reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf97af
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf97af and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf97af-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md