Color

#bf038d

#bf038d
hex#bf038d
rgbrgb(191, 3, 141)
hslhsl(316, 97%, 38%)
oklchoklch(0.538 0.228 344.3)
Closest name: Jealous Jellyfish (#bb0099)Relative luminance 0.1306

Colors that go with #bf038d

Denim, Sea Green and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#03bf35

#9303bf · #bf032f

#8dbf03 · #038dbf

Split-complementary

Open in tool →

#2fbf03 · #03bf93

#bf9303 · #03bf35 · #032fbf

Contrast

#bf038d as textRatioAAAA largeAAAFix
Aaon white
5.81:1passpassfail
  • AAA: use #a6037a as the text (7.2:1)
Aaon black
3.61:1failpassfail
  • AA: use #dd03a3 as the text (4.62:1)
  • AAA: use #fc4acd as the text (7:1)
  • AA: or shift the background to #e3e3e3 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf038d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf038d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf038d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf038d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf038d-c19fb4-79cb62-2d1f23-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md