Color

#beca72

#beca72
hex#beca72
rgbrgb(190, 202, 114)
hslhsl(68, 45%, 62%)
oklchoklch(0.81 0.113 115.3)
Closest name: Alligator Alley (#c5d17b)Relative luminance 0.544

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7e72ca

#caaa72 · #92ca72

#72beca · #ca72be

Split-complementary

Open in tool →

#7292ca · #aa72ca

#72caaa · #7e72ca · #ca7292

Contrast

#beca72 as textRatioAAAA largeAAAFix
Aaon white
1.77:1failfailfail
  • AA: use #707a2e as the text (4.65:1)
  • AAA: use #555c23 as the text (7.14:1)
  • AA: or shift the background to #4f4f4f (4.63:1)
  • AAA: or shift the background to #333333 (7.15:1)
Aaon black
11.88:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #beca72 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #beca72
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #beca72 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/beca72-b7bea2-4e81df-252d1f-f1eee9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md