Color

#72caaa

#72caaa
hex#72caaa
rgbrgb(114, 202, 170)
hslhsl(158, 45%, 62%)
oklchoklch(0.775 0.098 168.2)
Closest name: Minted Elegance (#6ec9a3)Relative luminance 0.4872

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ca7292

#72ca7e · #72beca

#aa72ca · #caaa72

Split-complementary

Open in tool →

#ca72be · #ca7e72

#7e72ca · #ca7292 · #beca72

Contrast

#72caaa as textRatioAAAA largeAAAFix
Aaon white
1.95:1failfailfail
  • AA: use #318164 as the text (4.71:1)
  • AAA: use #24604a as the text (7.38:1)
  • AA: or shift the background to #4a4a4a (4.53:1)
  • AAA: or shift the background to #2b2b2b (7.24:1)
Aaon black
10.74:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72caaa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72caaa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72caaa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72caaa-a2beb7-d459c2-1f2c2d-e9f1eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md