Color

#be9723

#be9723
hex#be9723
rgbrgb(190, 151, 35)
hslhsl(45, 69%, 44%)
oklchoklch(0.694 0.132 88.5)
Closest name: Faint Gold (#b59410)Relative luminance 0.332

Colors that go with #be9723

Charcoal, Cornflower Blue and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2349be

#be4923 · #97be23

#23be97 · #9723be

Split-complementary

Open in tool →

#2397be · #4923be

#23be49 · #2349be · #be2397

Contrast

#be9723 as textRatioAAAA largeAAAFix
Aaon white
2.75:1failfailfail
  • AA: use #8e711a as the text (4.64:1)
  • AAA: use #6c5614 as the text (7.05:1)
  • AA: or shift the background to #333333 (4.6:1)
  • AAA: or shift the background to #0d0d0d (7.07:1)
Aaon black
7.64:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #be9723 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#be9723 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #be9723
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #be9723 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/be9723-c4be9c-62afcb-2b2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md