Color

#bd989d

#bd989d
hex#bd989d
rgbrgb(189, 152, 157)
hslhsl(352, 22%, 67%)
oklchoklch(0.715 0.045 9.1)
Closest name: Classy Mauve (#bb99aa)Relative luminance 0.3571

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#98bdb8

#bd98b0 · #bda698

#9dbd98 · #989dbd

Split-complementary

Open in tool →

#98bda6 · #98b0bd

#b0bd98 · #98bdb8 · #a698bd

Contrast

#bd989d as textRatioAAAA largeAAAFix
Aaon white
2.58:1failfailfail
  • AA: use #9e676e as the text (4.55:1)
  • AAA: use #764c51 as the text (7.18:1)
  • AA: or shift the background to #383838 (4.55:1)
  • AAA: or shift the background to #141414 (7.14:1)
Aaon black
8.14:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd989d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd989d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd989d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd989d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd989d-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md