Color

#bd00a4

#bd00a4
hex#bd00a4
rgbrgb(189, 0, 164)
hslhsl(308, 100%, 37%)
oklchoklch(0.546 0.242 335.9)
Closest name: Jealous Jellyfish (#bb0099)Relative luminance 0.135

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00bd19

#7800bd · #bd0045

#a4bd00 · #00a4bd

Split-complementary

Open in tool →

#45bd00 · #00bd78

#bd7800 · #00bd19 · #0045bd

Contrast

#bd00a4 as textRatioAAAA largeAAAFix
Aaon white
5.68:1passpassfail
  • AAA: use #a3008d as the text (7.14:1)
Aaon black
3.7:1failpassfail
  • AA: use #d600ba as the text (4.57:1)
  • AAA: use #ff3de5 as the text (7.05:1)
  • AA: or shift the background to #e6e6e6 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd00a4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd00a4 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd00a4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd00a4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd00a4-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md