Color

#bd007e

#bd007e
hex#bd007e
rgbrgb(189, 0, 126)
hslhsl(320, 100%, 37%)
oklchoklch(0.527 0.221 349.3)
Closest name: King’s Plum Pie (#b3107a)Relative luminance 0.1233

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00bd3f

#9d00bd · #bd001f

#7ebd00 · #007ebd

Split-complementary

Open in tool →

#1fbd00 · #00bd9d

#bd9d00 · #00bd3f · #001fbd

Contrast

#bd007e as textRatioAAAA largeAAAFix
Aaon white
6.06:1passpassfail
  • AAA: use #a80070 as the text (7.24:1)
Aaon black
3.47:1failpassfail
  • AA: use #e00096 as the text (4.61:1)
  • AAA: use #ff4dc4 as the text (7.11:1)
  • AA: or shift the background to #dedede (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd007e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd007e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd007e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd007e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd007e-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md