Color

#bb77b1

#bb77b1
hex#bb77b1
rgbrgb(187, 119, 177)
hslhsl(309, 33%, 60%)
oklchoklch(0.66 0.114 332.2)
Closest name: Berries Galore (#ab7cb4)Relative luminance 0.2693

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#77bb81

#a377bb · #bb778f

#b1bb77 · #77b1bb

Split-complementary

Open in tool →

#8fbb77 · #77bba3

#bba377 · #77bb81 · #778fbb

Contrast

#bb77b1 as textRatioAAAA largeAAAFix
Aaon white
3.29:1failpassfail
  • AA: use #ab599f as the text (4.51:1)
  • AAA: use #814177 as the text (7.1:1)
  • AA: or shift the background to #262626 (4.6:1)
Aaon black
6.39:1passpassfail
  • AAA: use #c082b6 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb77b1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb77b1 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb77b1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb77b1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb77b1-c19fb8-85cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md