Color

#b940dd

#b940dd
hex#b940dd
rgbrgb(185, 64, 221)
hslhsl(286, 70%, 56%)
oklchoklch(0.608 0.238 317.3)
Closest name: Magenta Affair (#aa44dd)Relative luminance 0.192

Colors that go with #b940dd

Olive Drab, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #b940dd

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#65dd40

#6a40dd · #dd40b3

#ddb940 · #40ddb9

Split-complementary

Open in tool →

#b3dd40 · #40dd6a

#dd6a40 · #65dd40 · #40b3dd

Contrast

#b940dd as textRatioAAAA largeAAAFix
Aaon white
4.34:1failpassfail
  • AA: use #b538dc as the text (4.6:1)
  • AAA: use #8c1fad as the text (7.21:1)
  • AA: or shift the background to #0a0a0a (4.56:1)
Aaon black
4.84:1passpassfail
  • AAA: use #cc74e7 as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b940dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b940dd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b940dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b940dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b940dd-bd9fc1-adcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md